Fifth VIP Fashion Night @ The Shoppe at Marina Bay Sands

The Shoppes at Marina Bay Sands staged its fifth VIP Fashion Night last Friday in a colourful display of fashion and festivities.

The one-night only signature mall event presented exclusive treats for shoppers, from live entertainment to roving fashion shows, special in-store activities and many retailer offers. Lucky shoppers also walked away with 250 gift redemptions from Oroton, Pandora, Penhaligon’s, TODAI, as well as tickets to the upcoming Starlight Express show by Andrew Lloyd Webber showing 13-24 November at the MasterCard Theatres at Marina Bay Sands.

The night saw a brilliant display of two roving fashion shows featuring the season’s latest trends from 18 participating retailers at The Shoppes at Marina Bay Sands.

The two roving fashion shows throughout the night displayed the season’s latest trends from 18 fashion labels at The Shoppes at Marina Bay Sands. Participating retailers were 6Five Barcode, adidas, Anne Fontaine, Evisu, Germain, Guess, Harley Davidson, Ferrari, iROO, Juicy Couture, Marisfrolg, Miss Sixty, MOISELLE, N.Tyler, Salon by Surrender, Tommy Hilfiger Denim, Pashma and Porsche Design:

Some of the roving models on stage
Some of the roving models on stage
Another four of the roving models
Another four of the roving models

Shoppers also grooved to the best beats at the VIP Party Bar with special guest DJs from KU DE TA Joshua (Head Resident DJ) and DJ Deepak (Resident DJ) helming the decks. Live music acts including Jazz at The Shoppes and a string quartet performance also injected smooth vibes, lending a soothing respite to all.

Shoppers registration
Shoppers registration
The VIP Party Bar with red carpet
The VIP Party Bar with red carpet

Amidst the shopping extravaganza, shoppers get to enjoy complimentary champagne upon arrival, free popcorn and candy floss. Two mock photo studios set up by LUMEN gave fashionistas a glimpse into all the excitement that takes place behind the scenes of a fashion photo shoot.

British fragrance house Penhaligon’s also launched its new perfume – the Iris Prima – on VIP Fashion Night. The Iris Prima is an elegant scent that offers a fascinating glimpse into the magical world of ballet:

Penhaligon's at Marina Bay Sands
Penhaligon’s at Marina Bay Sands
Introducing, the Iris Prima
Introducing, the Iris Prima
The ballerina story behind the creation of the Iris Prima
The ballerina story behind the creation of the Iris Prima
Ballet themed visual merchandising
Ballet themed visual merchandising

Come 9 to 19 October, The Shoppes at Marina Bay Sands will present Fashion Week 2013, its largest ever fashion show on property over an 11-day extravaganza. Organised by FIDé Fashion Weeks, the highly anticipated fashion event will see over 30 inspiring presentations of Men’s and Women’s Prêt-à-Porter and Couture labels that are set to blaze Asia’s fashion scene. Get your tickets now. (Tickets start from S$20 for a single show)

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